November 2019
Studio Mondo for Bettina Liano X Target
Studio Mondo took the lead shooting Bettina Liano's latest denim campaign. Handling production from start to finish, we recruited Pat Harris for videography and our seasoned Head of Content, Matt Jensen, for the lookbook and campaign stills.
Matt managed all creative for lookbook and campaign, building an industrial set in studio and finding some perfect locations to highlight BL's signature yellow.
Five styling videos were filmed and edited by Pat Harris with Clair Fabb in front of the lens, styling by Mondo's Danielle Valentine and scripts written by resident copywriter, Amalia Cole.
The shoot was a great success with all assets slowly rolling out across the Bettina Liano socials.
Hats off to our teams for fitting all three parts into a single day shoot!